Netherlands Local Citation Success
A Dutch business improved local search performance through citation cleanup and optimized GBP attributes.
A multi-location Netherlands business was losing visibility due to inconsistent citations and outdated GBP attributes. Google was uncertain which location was primary, and the profile lacked the right local keywords for Amsterdam and Rotterdam.
We performed a full citation cleanup, corrected address formats, and aligned the GBP categories with what local customers actually searched for. We also added local service descriptions and uploaded region-specific images to reinforce relevance.
The business regained prominence in the local pack, achieved stronger map rankings for core services, and saw a clear increase in relevant website traffic. This case study shows how structured citation work and GBP attribute optimization can restore local search authority in the Netherlands.